Waaah, waaah, waaah! Ebooks are tooo cheeeeep! We big publishers don't make enough money on them, waaaaah! We insisted on DRM because we're sure that all customers are really thieves, but wonder why the customer doesn't want to pay more than $10 for an ebook! It must be all that eeeeeevil Amazon's fault, blame them, waaaah!

Really, that's what I'm hearing, and it's disgusting. In a "free market" that all these publishers say they believe in, price is set by what people are willing to pay, not by what it allegedly costs.
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People all over the blogosphere have been piling on Amazon about them going nuclear in response to Macmillan telling them that it (Macmillan) wants to set prices for Macmillan titles sold as ebooks. They call Amazon a bully, and take Macmillan's side, "of course Macmillan has a monopoly on their content", blah, blah, blah.

I heartily disagree, and that's putting it mildly.

First, some basics.
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